Logo modernism
About this book
"Examine Modernism's distillation in graphic design with this vast collection of approximately 6,000 logos from 1940-1980. Ranging from media outfits to retail giant, airlines to art galleries, these clean, clear logo concepts may be seen as the visual birth of corporate identity"--Jacket.
Subjects
- advertising
- commercial art
- corporate image
- logos (symbols)
- logotypes (printing)
- pictorial works
- trademarks