Diffusion of innovations
About this book
This is a very dense read on how new ideas spread. It is an academic classic work. If you like it, you might also like Images of Organisation, Crossing the Chasm, and the Iowa Hybrid Corn Study.
Subjects
- advertising & promotion
- business / economics / finance
- communication
- criatividade
- diffusion
- diffusion de l'information
- diffusion of innovation
- diffusion of innovations
- diffusion of innovations -- study and teaching -- history
- diffusion (soziologie)
- diffusion <soziologie>
- diffusion (wirtschaft)
- diffusion <wirtschaft>
- difusión de las innovaciones
- estudio y enseñanza
- étude et enseignement
- general
- histoire
- historia
- history
- impact of science & technology on society
- industrial applications of scientific research & technological innovation
- innovatiediffusie
- innovation
- innovations
- kommunikation
- marketing - general
- neue technologie
- open_syllabus_project
- popular science
- produtos novos
- social aspects
- social aspects of technological innovations
- social change
- social science
- social science / general
- sociology
- sociology - rural
- study and teaching
- technological innovations