A big life in advertising

Mary Wells Lawrence First published 2002

About this book

A personal portrait of American advertising from the 1950s through the 1980s follows the author's career, describing some of her campaigns and her role as the first female CEO with a company on the New York Stock Exchange.

Subjects

advertising, biography
advertising executives
biography
businesswomen
new york times reviewed
women executives
women in advertising
women in the advertising industry