Research methods for business
a skill-building approach
About this book
Ethical issues relating to research and the aspects of business, data collection, and data analysis are integrated throughout the book. * The issues in cross-national research in sampling and data collection are thoroughly discussed. * The qualitative-quantitative aspects of research are brought together through a case study on the final chapter.
Subjects
- affaires
- bedrijfskunde
- betriebswirtschaftslehre
- business
- business, research
- entreprise
- forschungsmethode
- méthodologie
- méthodologie de recherche
- methodology
- onderzoeksmethoden
- operations research
- recherche
- research