Marketing research

Gilbert A. Churchill Dawn Iacobucci First published 1976

Subjects

  • business & economics
  • business/economics
  • business / economics / finance
  • business & economics / marketing / research
  • consumers
  • management
  • marketing
  • marketingforschung
  • marketing (pesquisa)
  • marketing - research
  • marketing research
  • market research
  • méthodologie de recherche
  • methodology
  • pesquisa de mercado
  • recherche
  • recherche en marketing
  • textbooks