Creativity, Inc.
Overcoming the Unseen Forces That Stand in the Way of True Inspiration
About this book
Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.”
Subjects
- biography & autobiography / business
- business & economics / leadership
- collaboration
- corporate culture
- creative ability in business
- creativity
- management
- meetings
- new york times bestseller
- nyt:combined-print-and-e-book-nonfiction=2014-04-27
- organizational effectiveness
- performing arts / film & video / direction & production
- pixar
- pixar animation
- pixar (firm)
- work